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Practical, comprehensive, and reliable, this book covers the effective business management of a modern medical practice. It includes the basics of marketing, streamlining overhead, developing a competitive advantage, understanding corporate finance, contract negotiating, employment law, and other essential elements of running medical practice. The book covers leadership and motivation, applied law, the business plan, strategic management, the theory of constraints, office management, operating strategies, customer service, computers and the Internet, and coding documentation and compliance form a medical practice perspective.